From the last Milanese Fashion Week catwalks, a new inspiration to tell Sitap Carpet Couture Italia values. For that reason, last September, our Team made a short film inspired by the great High Fashion Houses and dedicated to open the new autumn/winter design season. Rebirth, Reconquest are the main topic. A more relevant point than ever, told by the creative feeling of Barbara Trombatore, Sitap Carpet Couture Italia CEO & Creative Director. The lights come on on Alyssa Renaissance – Haute Couture Story.
Alyssa Renaissance – Haute Couture Story
The past of Made in Italy craft traditions embraces shapes topicality. The result is intense to the eye, suggestive to the touch, exciting for the soul. A mood that our Team created, fully surrounded by the bucolic atmosphere of an old farmhouse in the heart of the Piacenza countryside.
From a thread a dress, from a dress a carpet with a soul … Alyssa
“As soon as I saw this ancient farmhouse I immediately understood everything. I wanted to tell a modern rebirth, the desire to take over the world after the storm.” – says Barbara Trombatore, creative soul of Sitap Carpet Couture Italia. From a rope, the story comes to life and turns into a dress and then into a carpet. Her soul is that of a woman, strong and sensual like Elissa the Queen of Carthage.
Barbara Trombatore’s Vision: Alyssa Renaissance
Alyssa Renaissance is an Haute Couture story, born from the creative genius of Barbara Trombatore, CEO & Creative Director of the brand. Her main inspiration comes to life from the dexterity and craftsmanship of High Fashion, to touch the chords of interior design with a completely renewed appeal. Alyssa is a contemporary goddess, who is no longer reborn from the waters but from a raw material as ancient as it is noble, proud and combative as she herself is. High Fashion and Design symbol.
Design and more… Alyssa Renaissance
In the middle of the story: Alyssa rugs, the homonymous line part of the Haute Couture My Design collection. Models made and woven entirely by hand, the result of a long work to enhance the nautical rope. Values ”worn” not by chance by a female figure, who takes her name from the Greek “alike” – sea creature: Alyssa.
New design perspective – This is Sitap Carpet Couture Italia
At the center of the narration are the Alyssa rugs, the homonymous line part of the Haute Couture My Design collection. Models made and woven entirely by hand, the result of a long work to enhance the nautical rope. Values ”worn” not by chance by a female figure, who takes its name from the Greek “alike” – sea creature: Alyssa.
Fashion and Design together: Nautical rope
Made of hand-woven nautical rope, Alyssa rugs represent the perfect union between high fashion and design. Original in shape, they are characterized by their composition in circles, made entirely by hand, designed to give the rug a multifaceted soul, linked to the tricot style that is very current in recent fashion seasons. Furthermore, the strength of each thread that composes them makes Alyssa rugs particularly resistant in high traffic areas and outdoor environments.
Barbara Trombatore CEO & Creative Director Sitap Carpet Couture Italia
Michele Affaticati Director and Editor
Guido Pedron Photographer
Anna Vecera Pedron Graphic Designer
Elena Salvi, Antonio Trovisi Make Up & Hairstyle